BuzzPass
BuzzPass is a tech start up looking to attract savvy bar goers in the Washington DC nightlife scene. Their app, already partnered with 35 bars across DC, simplifies bar specials, happy hours, and promotions by putting them all in one place.
Logo usage in the app
It was very important for this logo to work at a small scale, on the app's widget as well as as a homepage icon within the app.
Brand Materials
BuzzPass exists mostly as an app, but having visual material that can be seen and interacted with in the bar is important for getting customers to remember who made their VIP experience possible.
These coasters were designed to be used in Dupont Circle area bars, many of which BuzzPass works directly with for special events and promos. The streets in the neighborhood all point to the circle itself, a perfect opportunity to emphasize and integrate BuzzPass's logo at the center.
